The Foundation · All four pillars
Marketing foundation package
built as one system, in your name.
Website, local search, ads and AI visibility, built together so they stop working against each other. One person, one plan, one fixed number, and every account yours from the first day.
Fix my marketing leaks30 minutes with Ervin · Ranked fix list · No contract
- $12,000 to $17,500, one time
- Phase one live in 3 to 4 weeks
- Every account in your name
Why marketing money disappears
Four parts, four vendors, nobody owns the result.
Most marketing doesn’t fail because one piece was bad. It fails because the pieces were bought separately and nobody connected them, and every seam leaks.
- 01
The website gap
The offer is buried, the page is slow, or the next step is unclear.
- 02
The local search gap
Google can’t confidently connect the business, the location and the service.
- 03
The tracking gap
Calls and forms happen, but nobody can tie them back to the spend.
- 04
The AI visibility gap
Answer engines don’t have enough consistent facts to name you.
What the package includes
Each piece makes the next one work harder.
The website converts the traffic local search earns. Tracking proves which of it paid. AI visibility runs on the same clean facts. Bought separately, you pay four times for a result that only shows up when they line up.
A conversion-ready site
Fast on a phone, clear about what you do and where, with one obvious next step where people decide.
Local search visibility
Profile, citations, schema and local pages working together instead of sending Google mixed signals.
Ads and measurement
Google and Meta configured around real actions, with tracking installed before the budget goes up, not after it disappears.
AI visibility
A clearer business entity and answer-ready content, so assistants understand you well enough to name you.
One owner for the seams
I build the site, the profile, the ads and the tracking so they agree. Fewer seams, fewer leaks, one number to answer for.
You still own it
Full build or one pillar, the accounts, the data and the logins are yours from day one. Nothing is rented from us.
How it runs
Three phases, and you don’t wait for all of them.
- 01
Diagnose and rank
We review the whole path from search to phone call and rank the gaps by what they cost you, so the first fix is the most expensive leak.
- 02
Phase one: the site and tracking
Live in 3 to 4 weeks, so the site is working and every call and form is counted inside the first month.
- 03
Phase two: local search and ads
About another month and a half, built on top of a site that already converts.
- 04
Phase three: the rest
Everything left in the plan, done within six months of the start.
- 05
Handed over in your name
The whole system documented and every login yours. Keep us for local SEO after launch, or run it yourself.
Proof, before the pitch
Real evidence should survive an incognito window.
Result one
A Troy med spa we relaunched, already winning its market.
Rêve came to AlbaTech for a full relaunch. We rebuilt the site, the local-search foundation and the review engine together, and the treatments people actually search for now surface the business.
- Search: med spa troy
- Market: Troy, Michigan
- Result: first web result
- First web result under the map, and it holds that spot every time we check
- In the map pack too, highest rated of the three at 5.0 from 111 reviews
- Also in the pack for botox troy and laser hair removal troy
Result two
Our own studio, first for “microblading Michigan”.
Fine Strokes is our own studio. We built the website and the local search setup around the service customers actually search for. We ran the method on our own business before we sold it to anyone.
- Search: microblading Michigan
- Market: Birmingham, Michigan
- Result: first position shown
30 minutes with Ervin · Ranked fix list · No contract
The price
One number for the whole foundation.
The expensive version isn’t the one that costs the most up front. It’s the year of retainers where everyone did their slice and nobody could tell you whether a customer arrived.
- The build: $12,000 to $17,500, one time
- Local SEO after launch: $800 a month and up, optional
- Hosting and support: $350 a month and up, optional
- Where you land depends on scope and how competitive your market is
You get a fixed number after the review, before anything starts.
Fix my marketing leaksNo invented score. You see the evidence and the order we’d fix it in.
Three ways to work together
Start where the problem actually is.
Not everyone needs the full build. The review tells you which of these you’re looking at before you commit to anything.
- One pillar
Fix one weak point
Repair the website, the local search or the ads without buying a whole rebuild. Often that’s all a business needs. Every service →
- The flagship
The full foundation
All four pillars built as one system, in the order that stops the biggest leak first.
- In-house
Foundation coaching
Build the same system with your own team, with the plan and the structure from us. How coaching works →
Common questions
About the marketing foundation package.
What does the marketing foundation package cost?+
The build runs $12,000 to $17,500, one time. Local SEO after launch is $800 a month and up, and hosting and support $350 a month and up, both optional. Where you land depends on scope and how competitive your market is, and you get a fixed number after the review.
Do I need every pillar?+
No. Some businesses need one repair, others need the connected build. The review shows which, and a single pillar is a fine answer when it’s the right one.
How long does the full build take?+
Phase one goes live in 3 to 4 weeks. Phase two runs about another month and a half, and phase three is the rest, up to six months start to finish. The site is working for you inside the first month.
Where does it usually start?+
With the website and tracking. Every other pillar sends people to the site, so it has to convert and it has to count what happens before anything else is worth paying for.
Will I own everything?+
Yes. The domain, hosting, ad accounts, analytics, data and every login are in your name from day one.
Do you lock me into a contract?+
No. The build is one time. Ongoing local SEO and hosting are optional, and you keep everything if you stop.
What if I already have an agency?+
Then the review looks at what they’ve built. If it’s working, you’ll hear that. If it isn’t, you’ll see where it leaks and what it would take to fix, whoever does the fixing.
Is this right for a business that’s just getting started?+
Not yet. If capital is tight or you want something cheap and quick, we’re not the right call, and there are people who serve those needs well. The foundation is for owners who already treat marketing as a budgeted line item.
What we turn down
We’ll tell you when you only need one pillar.
- No full build when one repair will do
- No ads pointed at a site that can’t convert
- No campaign without conversion tracking
- No foundation for a business already at capacity
The ownership promise
No hostage accounts. No mystery handoff.
You work directly with me, no account manager, nothing outsourced. Your website, accounts, analytics, data and documentation stay in your name.
The four pillars
Read the pillar that’s leaking most.
One next step
Find out which pillar is costing you the most.
Thirty minutes with Ervin. We look at your website, your local search and your tracking, and you leave with a ranked fix list whether or not you hire AlbaTech.
Fix my marketing leaks