Med spa marketing · Aesthetics clinics
Med spa marketing
that fills your treatment calendar.
Botox, filler, laser, memberships. Your treatments are worth a lot, but only to patients who find you and trust you before they book. We build the site, the map pack spot and the ads as one system, so a search for a med spa in Troy ends in a booked consult, not a Groupon.
Fix my marketing leaks30 minutes with Ervin · Ranked fix list · No contract
- Rêve Medical Spa in the map pack for med spa troy
- Everything built in your name
- Metro Detroit, office in Birmingham
Where med spas leak
Great results in the chair. Quiet on Google.
Patients researching Botox or laser compare clinics, read the reviews and book the one that feels most credible. The ones you lose slip away at four points, and none of them are about how good your injector is.
- 01
Not in the map pack
Search “med spa near me” and three clinics sit above everything else. Fourth place is a scroll away.
- 02
A site that doesn’t earn the consult
No before-and-afters, no provider credentials, and booking three taps deep.
- 03
Ads that sell discounts
Promos bring bargain hunters who don’t rebook, not membership patients.
- 04
No tracking on the consult
Nobody can say which search or ad booked last week’s filler appointments.
Sound familiar?
You’ve got the room, the laser and the injector. The calendar still has holes.
- Tuesday, 2pm
“Two open slots again. The laser room’s been empty since lunch.”
- After the promo
“The promo filled Saturday. Not one of them rebooked.”
- Searching yourself
“We’re not in the map. The clinic that opened down the road last year is.”
- Later
“Maybe we just need more ads.”
You can’t discount your way to a full calendar.
Ads pointed at a site that doesn’t earn the consult just buy more bounces. Fix the site, the map pack spot and the tracking first, then spend on ads for the treatments with margin.
Patients book the clinic that looks most credible, not the one with the deepest discount.
How it works
Five steps, in this order.
- 01
The 30-minute call
We look at your website, your Google profile and your tracking, and you leave with a ranked fix list whether or not you hire us.
- 02
A scoped plan with a fixed number
What’s costing you bookings gets fixed first, and you get a real number for it. No retainer creep.
- 03
The foundation, built in order
Website, local SEO and ad foundations, built so each one makes the next work harder.
- 04
Launch with tracking
Call and form tracking goes live with the site, so every consult is measurable from day one.
- 05
Grow it, or run it yourself
Keep us for ongoing growth, or take the documentation and run it forward. Either way, it’s in your name.
Proof, before the pitch
Real evidence should survive an incognito window.
Result one
A Troy med spa we relaunched, already winning its market.
Rêve came to AlbaTech for a full relaunch. We rebuilt the site, the local-search foundation and the review engine together, and the treatments people actually search for now surface the business.
- Search: med spa troy
- Market: Troy, Michigan
- Result: first web result
- First web result under the map, and it holds that spot every time we check
- In the map pack too, highest rated of the three at 5.0 from 111 reviews
- Also in the pack for botox troy and laser hair removal troy
Result two
Our own studio, first for “microblading Michigan”.
Fine Strokes is our own studio. We built the website and the local search setup around the service customers actually search for. We ran the method on our own business before we sold it to anyone.
- Search: microblading Michigan
- Market: Birmingham, Michigan
- Result: first position shown
30 minutes with Ervin · Ranked fix list · No contract
What’s included
Six pieces, built to work as one.
Every piece is built around how patients pick a clinic: trust, results and reviews, not the lowest price.
A site that earns the consult
Before-and-afters, provider credentials, a clear treatment menu, and booking a patient can finish on their phone.
Found for med spa near me
Your Google Business Profile, reviews and treatment pages working together, so high-value patients find your clinic first.
Ads for the treatments that pay
Google and Meta campaigns for your higher-margin treatments and memberships, not race-to-the-bottom deals.
A review system
A simple way to turn happy patients into the reviews a new patient reads before choosing a clinic.
Every consult counted
Call and form tracking, so you know which search or ad booked the appointment.
Yours from day one
Built, documented and handed over in your name. Keep us for management or run it yourself, with no lock-in.
The rules
Three rules we don’t bend for a med spa.
They cost us easy work, and we keep them anyway.
- Price
No discounts as a strategy
We don’t put clinics on Groupon or discount sites. Marketing should bring patients who come back at full price.
- Order
The site before the ads
Ads pointed at a site that can’t convert burn the budget, so the site gets fixed first.
- Proof
Tracking on every consult
No campaign without conversion tracking, so every booked consult traces back to a search or an ad.
A med spa in Troy
Rêve Medical Spa, in the map pack for med spa troy.
Rêve is a med spa in Troy and an AlbaTech client. In the Google results we captured for “med spa troy”, it sits in the map pack at 5.0 from 111 reviews. When its new site launched in June 2026, all 16 old URLs were redirected, and by September 6 Search Console had it at an average position of 2.8 for “botox troy mi”.
- In the map pack for med spa troy, 5.0 from 111 reviews
- Average position 2.8 for botox troy mi
- Average position 5.0 for medical spa troy mi
- 750 clicks from Google search by September 6
Want to know where your clinic sits in your own town’s map pack? Local search is one of the three things we look at on the call.
Fix my marketing leaksThere’s no before number: Search Console was set up after Rêve’s June 2026 relaunch, so this read starts July 23.
Common questions
About med spa marketing.
How much does med spa marketing cost?+
It depends on the piece. A website or local SEO build runs $2,500 to $8,000 and up, one-time, scoped to your clinic and how competitive your market is. Ad setup runs $1,500 to $3,000 for one platform, or $3,000 to $5,000 and up for Google and Meta together, with the ad budget separate. You get a fixed number on the call, never an open-ended retainer. Want every pillar at once? That’s the Foundation package.
Will you put us on Groupon or discount sites?+
No. We build marketing that brings patients in on trust and results, so you keep your margins instead of racing competitors to the bottom on price.
Do you only work with med spas?+
No. We work across aesthetics, PMU and beauty. Fine Strokes, the microblading studio that ranks first for microblading Michigan, is our own, so we ran this method on our own money first.
How long until we see new patients?+
A single-service build usually takes 4 to 8 weeks, depending on how competitive your town is. What came after for one clinic: Rêve’s new site was at an average position of 2.8 for botox troy mi by September 6. That’s a receipt, not a promise.
Can we start with just SEO or just a website?+
Yes. Plenty of clinics start with the website or local SEO and add ads later. We’ll tell you which one moves your calendar first.
Is this right for a business that’s just getting started?+
Not yet. If you’re just getting started and capital is tight, or you want something cheap and quick, we’re not the right call, and there are people who serve those needs well. What we build is for owners who already treat marketing as a budgeted line item and want it spent where it compounds.
What we turn down
We’ll tell you to fix the site before we sell you ads.
- No Groupon or discount-site campaigns
- No ads pointed at a site that can’t convert
- No campaign without conversion tracking
- No rebuild when the current site is fine
The ownership promise
No hostage accounts. No mystery handoff.
Your ad accounts, website, analytics, data and documentation stay in your name. If we stop working together, nothing gets held over you.
The med spa system
Start with the piece that’s leaking most.
One next step
Find out what’s leaving holes in your calendar.
Thirty minutes with Ervin. We look at your website, your local search and your tracking, and you leave with a ranked fix list whether or not you hire AlbaTech.
Fix my marketing leaks