Michigan web design · Birmingham office, statewide
Michigan web design
that makes you the obvious choice.
Most Michigan websites don’t fail at launch. They fail at the handoff: the domain sits in the agency’s name, the old Google links break, and nobody tracks a single call. We build the site around how your customer decides, keep what the old one earned, and hand you every login.
Fix my marketing leaks30 minutes with Ervin · Ranked fix list · No contract
- Website builds from $3,500
- Fine Strokes relaunch: 110 old URLs redirected
- Office at 33277 Woodward Ave
Where website projects go wrong
The site looked great. Then the handoff happened.
A new website rarely breaks on launch day. It breaks in the parts nobody puts in the proposal, and the owner usually finds out months later.
- 01
The agency owns the keys
The domain, the hosting or the login sits in the agency’s name, so leaving means starting over.
- 02
The old links break
Pages that ranked for years get new addresses and no redirects, and Google starts you from zero.
- 03
One page for everything
Every service on one page and no page for the towns you work, so the site can’t rank for either.
- 04
Nobody counts the calls
No call or form tracking, so nobody can say whether the new site brings in any work.
Sound familiar?
You’ve paid for a website twice.
- Leaving the last agency
“We’d switch, but the domain’s in their name.”
- The Monday after launch
“Half the old links on Google go to a 404 page.”
- Six months in
“It looks great. The phone didn’t notice.”
- Later
“Maybe websites don’t work for a business like mine.”
They work when the build keeps what the old site earned.
When Fine Strokes, our own studio, relaunched, 110 old URLs were redirected to the new pages instead of being left to break. When we rebuilt the Albanian American Chamber of Commerce site in Troy, every existing member subscription came through with its Stripe billing intact.
I build the website that makes you the obvious choice.
How a build runs
Five steps, and the last one keeps your rankings.
- 01
The 30-minute call
We look at your current site, your local search and your tracking, and you leave with a ranked fix list whether or not you hire us.
- 02
Fix it, rebuild it or leave it
Some sites are three fixes away from working. If a rebuild is the right call, you get a fixed number before anything starts.
- 03
Structure before pixels
A page for each service and each town you actually serve, and one next step on every page.
- 04
Words, then design, then a real phone
Copy first, in your voice. The design gets built around finished words and tested on a phone on cellular before launch.
- 05
Relaunch without losing ground
Every old URL mapped to a new page, tracking verified, then every login documented and handed to you.
Proof, before the pitch
Real evidence should survive an incognito window.
Result one
A Troy med spa we relaunched, already winning its market.
Rêve came to AlbaTech for a full relaunch. We rebuilt the site, the local-search foundation and the review engine together, and the treatments people actually search for now surface the business.
- Search: med spa troy
- Market: Troy, Michigan
- Result: first web result
- First web result under the map, and it holds that spot every time we check
- In the map pack too, highest rated of the three at 5.0 from 111 reviews
- Also in the pack for botox troy and laser hair removal troy
Result two
Our own studio, first for “microblading Michigan”.
Fine Strokes is our own studio. We built the website and the local search setup around the service customers actually search for. We ran the method on our own business before we sold it to anyone.
- Search: microblading Michigan
- Market: Birmingham, Michigan
- Result: first position shown
30 minutes with Ervin · Ranked fix list · No contract
What’s included
Six pieces every Michigan build gets.
Builds start at $3,500 and usually take 3 to 6 weeks. The site, the domain and every login are yours from day one.
A page per service and town
Each service and each town you serve gets its own page. AGP Construction’s site runs 12 service pages and 8 city pages.
Fast on a real phone
Compressed images and clean code, tested on cellular, not just on office WiFi.
Copy that says what you do
What you offer, where, and why you, in plain language with the proof sitting next to the claim.
One obvious next step
Click to call and a short form, repeated where people decide, never a wall of buttons.
Calls and forms counted
Tracking goes live with the site, so you can see which pages brought in the work.
WordPress, in your name
Editable without a developer, on a domain and hosting account you control. Keep us for upkeep or run it yourself.
The rules
Three rules we keep on every build.
They cost us easy work, and we keep them anyway.
- Order
Words before design
The page gets written first, so the design fits the message instead of the other way around.
- Launch
Redirects before launch
Every old URL that earned a visit gets a new home before the switch, or the new site doesn’t go live.
- Honesty
No rebuild you don’t need
About 1 in 5 of the sites we review end with us telling the owner not to rebuild.
The relaunch receipt
What a relaunch is supposed to keep.
A rebuild that looks better and loses the old rankings, the member billing or the page structure isn’t an upgrade. Here are three of ours, and what each one kept.
- Fine Strokes: 110 old URLs redirected at launch
- AACC in Troy: every member subscription kept its Stripe billing
- AGP Construction: 12 service pages and 8 city pages live
No traffic numbers on this card: we only publish numbers we can show you.
Fix my marketing leaksThe AGP counts come off its live sitemap, checked September 15. Traffic and lead numbers come later, and only once they’re real.
Common questions
About Michigan web design.
What does Michigan web design cost?+
Website builds start at $3,500 and typically take 3 to 6 weeks, scoped to how many pages and features you need. You get a fixed number on the call, and the site, the domain and every login stay in your name.
Will a new website hurt my Google rankings?+
It can, if the old URLs break. We map every old URL that earned a visit to a new page before launch. When Fine Strokes, our own studio, relaunched, 110 old URLs were redirected instead of being left to break.
Should I redesign my site or rebuild it?+
Sometimes neither. Plenty of sites are three fixes away from working. We wrote the decision up in redesign vs rebuild, the conversion-ready website page shows when fixing beats replacing, and the conversion optimization guide covers the fixes.
Do you build on WordPress?+
Mostly WordPress with Breakdance, so you can edit it without a developer and take it anywhere. If another platform fits your business better, we’ll say so on the call.
Who owns the website when it’s done?+
You do. The domain, the hosting account, the analytics and every login are in your name from day one, and if we stop working together nothing gets held over you.
Do you only build for Metro Detroit businesses?+
Our office is at 33277 Woodward Ave in Birmingham, and we build for businesses across Michigan. The audit is a 30-minute call, so distance doesn’t change anything.
Is this right for a business that’s just getting started?+
Not yet. If you’re just getting started and capital is tight, want something cheap and quick, or just need a web presence to point at, we’re not the right call, and there are people who serve those needs well. What we build is for owners who already treat marketing as a budgeted line item and want it spent where it compounds.
What we turn down
We’ll tell you not to rebuild.
- No rebuild when the current site is fine
- No launch without the old URLs redirected
- No redesign with no tracking
- No site you can’t take with you
The ownership promise
No hostage accounts. No mystery handoff.
Your domain, hosting, website, analytics and documentation stay in your name. If we stop working together, nothing gets held over you.
The website system
Pick the page closest to your business.
Conversion-ready websites
Fix, rebuild or leave it →Web design Birmingham
Our home market →Web design Troy
Nearby city →Web design Detroit
The city →Med spa website design
Bookings first →Contractor website design
Get the bid request →Michigan local SEO
Get found →Michigan PPC
Ads with tracking first →One next step
Find out what your website is costing you.
Thirty minutes with Ervin. We look at your website, your local search and your tracking, and you leave with a ranked fix list whether or not you hire AlbaTech.
Fix my marketing leaks